9 Hepetema 2025, i tū te hui tau o te ngahuru a Apple i te Whare Tapere a Steve Jobs i Cupertino, California, aronga 'Awe Dropping', ā, i whakarewahia ngā raupapa iPhone 17, ngā Apple Watch hou me AirPods Pro 3, me ētahi atu hua. I aro te whakaaturanga ki te whakakaha mā te AI, te tirotiro hauora me ngā auahatanga hoahoa, e whakaatu ana i te honohono hohonu o te rauemi raraunga, te pūmanawa me ngā taputapu. I roa te hui tata ki te 90 meneti; i kī te Tumuaki Tim Cook ko ēnei hua 'ka whakahou i ngā whakawhitinga o ia rā', ā, i whakamōhio ia ka tukuna a iOS 26 i te 15 Hepetema. Anei he pūrongo taipitopito, me ngā utu, ngā mea hou me ngā taipitopito tuku, i runga i ngā puna mana pērā i te pae a Apple, WIRED, The Verge me CNET.
Raupapa iPhone 17: hoahoa māmā ake me te inaki whakaahua AI
Ko te kaupapa matua o te whakaaturanga ko te raupapa iPhone 17. E whā ngā tauira: te iPhone 17 paerewa, te iPhone Air tino whakamanamana, te iPhone 17 Pro me te iPhone 17 Pro Max; ka puta katoa i te 19 Hepetema, ā, kua tīmata te tuku ota ināianei. I whakauruhia tuatahi te maramara A19 me te A19 Pro, ā, kei roto he accelerators whatunga‑neural hei whakapiki i te mahi AI, pērā i te whakatika whakaahua ā‑tinana me te whakamāori reo ā‑tinana. Kua whakahoutia te hononga ahokore ki te maramara N1, tautoko Wi‑Fi 7, Bluetooth 6 me te Thread, kia tere ake te hono.
- iPhone 17（paerewa）：Utu tīmata US$799. Kōwhiringa rokiroki timata i te 128GB. Ngā whakarereketanga he mata 6.3 inihi me te auau whakahou teitei, kāmera mua 18‑megapixel (tautoko Center Stage me Dual Capture), me te kāmera tuara 48‑megapixel matua + 12‑megapixel ultra‑whanui. Kua piki te roa pākahiko e pā ana ki te 15% me te tautoko utu ahokore MagSafe. Ngā tae: pango, mā, hekonu, kākāriki, kōwhai, tae kahurangi pōturi. He nui ngā whakapai i ngā whakaahua mā AI, pērā i te tautuhi aunoa i ngā āhuatanga me te whakanuinga pōuri, ā, he pai mō ngā kaiwhakamahi noa.
- iPhone Air：Utu tīmata US$999. Ko tēnei te tuatahi o te raupapa 'Air', kia 5.6 mm te matotoru anake, he tinana tīini pūrōnē whakamātautau, ā, he māmā pērā i te 'wā muri'. He pūnaha kāmera kotahi (48‑megapixel matua), ā, kua whakauruhia he pākahiko silicon‑karawhiu mata density hei roa ake te purei ataata, tae atu ki te 27 haora purei ataata. Kei te whakamahi te modem C1X mō sub‑6 5G (kāore he mmWave), ā, he pakari te hanganga. Kua taapirihia he putea pākahiko MagSafe iti iho. Ngā tae e whā, kōwhiringa pērā i te hiriwa ātaahua me te pango wāhi. Ko te tino take ngā ahunga whakaritenga kia riro te 'mahi ngaio i roto i te tinana māmā', ā, ko tā Apple he whakakapi i ngā tauira Plus mo te hunga e hiahia ana ki te taea te kawe.
- iPhone 17 Pro：Utu tīmata US$1099 (256GB te iti rawa). Mata 6.3 inihi tautoko 1–120Hz ProMotion, me tētahi paparanga ārai pakaru hou. He pikinga nui te pūnaha kāmera: 48‑megapixel matua + ultra‑whanui + kāmera mua 24‑megapixel + kāmera roa 48‑megapixel (4x te āhua ā‑kara, 8x te 'pūkaha ā‑kara' ā‑mata). Kua whakauruhia te hoahoa 'Camera Plateau' (ka hono te putu kāmera ki te tinana kia rite te āhua) me tētahi pūnaha whakamātao ā‑rua (steam chamber) hei pai ake te whakamahana me te taurite ataata. A19 Pro + 12GB RAM, tautoko AI matatau pērā i te whakatika ataata 4K ā‑tū. Ngā tae: pango, hiriwa, kikorangi wherawhera, karaka. Kua piki ake te rahi pākahiko, ā, e kii ana kei te roa te ora pākahiko e 20% ake i te tauira o mua.
- iPhone 17 Pro Max：Utu tīmata US$1199 (256GB te iti rawa). Mata 6.9 inihi, he rite ngā whakaritenga kāmera ki te Pro, engari ko te pākahiko he 5000 mAh (te nui rawa atu i ngā iPhone), ā, i te aratau iti‑kaihiko ka tae te roa ki te 36 haora. He tinana konumohe kua paku matotoru 0.5 mm hei whakapakari. E aro nui ana ngā whakahoutanga ki ngā kaipahua ngaio me te kēmu, pērā i te tūmataiti 8K me te GPU whai ara rama (ray tracing).
Ko te raupapa iPhone 17 te nuinga o ngā whakahou i roto i te aro kāmera me te pākahiko, me te whakauru hoki i ngā āhuatanga Apple Intelligence o iOS 26, pērā i te maaramatanga horopaki o Siri me ngā rapu whakaahua kua pai ake. I whakaaturia hoki he āwhina AI mō ngā rōpū whakaahua ā‑tihi me te wotānga tirohanga whānui, me te whakakapi ki ngā tikanga muna. Ki te whakataurite ki te raupapa iPhone 16, ko ngā pikinga nui i roto i te kāmera me te pākahiko; kua piki ngā utu pēnei i te 5–10% hei whakakapi i te pikinga utu me ngā utu wāhanga.
Ngā Apple Watch hou: piki ake te tirotiro hauora me te roa pākahiko
Kua whakarewahia tahi e Apple e toru ngā Apple Watch, kua tīmata ngā ota ināianei, ā, ka puta i te 19 Hepetema. Kei roto te maramara S10 hei painga mā te katoa, tautoko karere ā‑wāhi (satellite messaging) me te mata OLED kokonga whānui; kua whanaketia ngā āhuatanga hauora, tae atu ki te pānui mō te pāmahana toto (high blood pressure notification, e ai ki ngā tūmanako ka whakawhiwhia e te FDA i tēnei marama) me te aro whakaora manawa 30 rā.
- Apple Watch SE 3：Utu tīmata US$249. He whakahou o te taumata tīmata, me te maramara S10, te aro moe, te karere ā‑wāhi me te mata kokonga whānui. Roa pākahiko tata ki te 18 haora, ā, he pai mō te hunga e rapu ana i tētahi kōwhiringa utu iti. Ngā tae: pōwāhi pango, whewhero ākau, hiriwa, pūkarakaraka.
- Apple Watch Series 11：Utu tīmata US$399. He māmā iho te matotoru, he pai ake te noho, me te roa pākahiko 24 haora (piki 50% i te whakaritenga o mua). Kua tāpiri he tae parani pērā i te rose gold (Jet Black, hiriwa, rose gold, space grey). Ngā whakahoutanga hauora: pānui mō te toto teitei (30 rā te raraunga aroturuki), tatauranga moe, hononga 5G me te karere ā‑wāhi mō ngā aituā (ka tuku karere ina kitea he tukituki). He kaha ake te mata ki te aukati waku, ā, he kōwhiringa matapihi hou.
- Apple Watch Ultra 3：Utu tīmata US$799. Mo ngā hākinakina tino uaua; aratau iti‑kaihiko 72 haora, maramara S11 motuhake mō te Ultra, tautoko 5G me ngā karere. He rite ngā āhuatanga hauora ki te Series 11, tae atu ki te pānui mō te toto teitei me te hononga ā‑wāhi. He mata nui ake, me te tautoko kōrerorero 5G motuhake.
E hono ana ēnei mataaratanga ki te watchOS 12, ā, kua tāpiri he aratohu hauora AI me te whakapiki i te kitenga hinga. Ki te whakataurite ki te Series 10, ko te pākahiko me ngā āhuatanga hauora te tino ake o ngā panoni, ā, kāore i piki ngā utu.
AirPods Pro 3: whakamāori me te pānui manawa
AirPods Pro 3, utu tīmata US$249, ka puta i te 19 Hepetema. He hoahoa iti ake, kua poto te tihi, he pai ake te mokowhiti i roto i te taringa, ā, e rima ngā kōwhiringa o ngā kōpaki taringa hei whakapai ake i te whakaiti haruru. He pūrere taraiwa hou hei whakapakata i te pōturi, tatauranga aukati haruru (ANC) rua wa te kaha o te whakatukatuka o te āhuatanga tuarua (me te whā wa rite ki te tūmataiti tuatahi), me te tiaki IP57 mō te parewai me te haumākū. Āhuatanga hou ko te pānui manawa, ngā akoranga māka hauora motuhake (ka whakahohehia e ngā pūoro), me te 8 haora te roa ANC (10 haora me te āwhina whakarongo). He āhua pūnaha oro maha, me te whakamāori reo ā‑tū (ka patopato te kōpaki i te roopu, tautoko ā‑hoki‑ā‑hoki, me te whakaatu tuhinga i runga i te iPhone). Ko te maramara H3 kua oti te whakarite mō te whakarei i te whakamāori me te maarama horopaki.
Ngā pānga whānui me te urupare mākete
I kaha te whakaū i te whakahau mō te toitūtanga; e kī ana ngā hua katoa e whakamahi ana i te 100% o te kobalt anō‑kaihanga. Ka tukuna a iOS 26 me watchOS 12 i te 15 Hepetema, ā, ka tautokohia ētahi pūrere tawhito. Nō te mea kāore i kīia te putanga hou o Siri me ētahi atu whakaurunga AI nui, ā, i pērā hoki te whakaaturanga, i pai kē te urupare a te mākete; i heke te utu o ngā mōtika a Apple i te mutunga o te rā e 1.48% (ā, i heke tonu i muri i te wā utu). E ai ki ngā kaiārahi mākete, ko te hoahoa ngoikore o te iPhone Air te mea hou, engari ko ngā whakahoutanga kāmera o te Pro tūranga he mea nui ake mō ngā kaipahua ngaio. Ko te rautaki utu ātaahua, ā, he tautoko ngā tauira timata, ā, ko te Pro Max e aro nui ana ki te maakete taumata tiketike.